What’s this? The latest single (and gorgeous music video) from Anglo-Danish trio Off Bloom. ‘Not Sorry’.
What do Off Bloom say? “’Not Sorry’ is about honesty between friends and being true to yourself and your beliefs,” the band reveal. “It’s important to be honest to those close to you and call them out on their bullshit, and not be sorry about it! We decided to just strip everything down and write to a simple piano part we wrote on the spot. After a few hours the song was done and had really captured the rawness of what we felt. In that way this song also feels very personal and close to our hearts.”
What does Scandipop say? A simple ballad composed with a simple melody and conveying a simple message. It’s a beautiful track that we fell hard for on first listen.
More from Off Bloom? ‘Love Actually‘ was released back in April and is still garnering plenty of spins ’round our way.
You can find ‘Not Sorry’ on our Best New Pop playlist.
