The new video from Helena Paparizou arrived online yesterday. A super fashionable affair that’s so sharp and stylish, it almost hurts. In a good way.

It bypasses the sheer madness of her video from last year ‘Baby It’s Over‘ (vacuuming the concrete outside a gay sauna, anyone?!) and instead tones the eccentricities down to a simple high brow dance off in a warehouse that’s been filled with model types. Much more sombre.

And Helena looks incredibly hot. As always.

Here are some kind words we said about the song itself last month. And it’s been released in the UK too, FYI.

All The Time (feat. Helena Paparizou, Courtney, Riskykidd) - Single - Playmen



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